Ten frameworks, one sample company.
Every sample uses Tala Provisions, Inc., a fictional coffee roaster in the Philippines. The samples are linked: the IE and QSPM samples read the EFE and IFE, so when those change, they follow. Start with the EFE, or open the framework your class is on now.
Input stage
Find the factors and weigh them.
Which outside forces matter to Tala, and is each one an opportunity or a threat? No score.
How well does Tala respond to its opportunities and threats?
Is Tala's internal position strong or weak?
How does Tala compare with its rivals on what matters most in its industry?
Matching stage
Match the factors to strategies.
Which strategies come from pairing Tala's strengths and weaknesses with its opportunities and threats?
Should Tala take an aggressive, conservative, defensive or competitive posture?
Which of Tala's business units is a star, a cash cow, a question mark or a dog?
From its EFE and IFE totals, should Tala grow and build, hold and maintain, or harvest or divest?
Given how fast its market grows and how strong its position is, which strategies fit Tala?
Decision stage
Choose one strategy.
Of the strategies on the shortlist, which is most attractive when scored against every factor?
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